603: Why You Should Sell Strategy

603:为什么你应该推销策略

The BizChix Podcast: Female Entrepreneurs | Women Small Business | Biz Chix

商务

2023-11-23

31 分钟
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Have you been wondering how you can offer a high-end service that clients will pay premium prices for? Maybe you want to know how you can offer something unique that lets you charge a premium price and attracts high-end clients.   Join me in this episode as I talk about how you can shift to a service that elevates you to the realm of strategy while working within your zone of genius so that clients will pay you premium prices for a service that you excel in.  Listen in to hear how you can up-level your business and get paid high-end prices.   There are now 3 ways we can work together: ​1:1 Coaching (🌟new)  ​Six Figures Lab Group Coaching ​CEOCHIX Mastermind and Coaching Program  ⭐️ Connect with Natalie on LinkedIn

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  • If you are a consultant, marketer or financial professional seeking to build an enduring business, one that is enjoyable, profitable and sustainable, then you are in the right place.

  • I'm your host, Natalie Ekdal, and my zone of genius is coaching women business owners from multi five figures in annual revenue to multi six figures in annual revenue.

  • Our clients seek to build stability through a retainer business or high ticket project business, and our six figures lab group coaching program supports them in raising prices, setting boundaries and positioning their business into the optimal space in the marketplace.

  • Like you, I have a lot on my plate as a wife, mom of three, caregiver, volunteer and business owner.

  • May I encourage you to get as much help as you can afford at home and in your business.

  • And remember, just because you can do something does not mean that you should consultants, marketers and financial professionals got a question for you.

  • Do you help your clients with their strategy?

  • Second question do you separate the strategy work and pricing from the rest of your offer?

  • Are clients price shopping with you and your competitors?

  • Is your work becoming a commodity?

  • Today I share how to elevate your offer and do high level work that the marketplace is willing to pay a premium for.

  • When I work with clients in our six figures lab group coaching program, my goal is to help them step into their highest level work.

  • Some call it the zone of genius, others your sweet spot.

  • It doesn't matter what you call it.

  • We all have work we can do that uses the best parts of ourselves and combines our unique talents, education, experiences and passions.

  • Some of that work the marketplace will value highly, so you can charge a premium.

  • There are other things that we love to do and are great at and even passionate about, but the marketplace will not value that service highly.

  • For example, I've mentioned several times in the past that I am amazing at loading dishwashers and packing cars.

  • I can fit a lot of things into a very small space in a way that others around me and others I've known in the past have not been able to compete with.

  • But my question for you is, would you pay me more to do those tasks or to help you with the strategy for your business?