Encore: Warehouse membership supermarkets and the popularity behind them

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• 00:01

  Discussion keeps the world turning.

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  This is round table.

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  Warehouse style membership supermarkets are like Disneyland for bulk shoppers.

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  Imagine cruising through massive aisles filled with snacks, clothes and even a frozen whole lamb.

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  This quintessential American experience is catching on in major Chinese cities.

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  What is driving this trend?

• 00:28

  And from awesome reads to unforgettable experiences, we're sharing the happiness that lit up our week.

• 00:34

  Essentially what's made us happy in Roundtable's happy place.

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  This is Roundtable.

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  I'm heyoung.

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  For today's program, I'm joined by Yu Xun and Steve Hatherley.

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  First on today's show.

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  In China, the convenience of E commerce has made even grocery deliveries a daily norm, leading many to view shopping at traditional supermarkets as seen a little bit old fashioned.

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  However, the rise of warehouse style membership supermarkets is shaking things up.

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  According to the 2023 China Supermarket Top 100 list by the China Chain Store and Franchise association, these stores are experiencing a surge in sales and popularity in major cities such as Beijing and Shanghai.

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  So let's take a look at.

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  Well, would you describe to us warehouse membership supermarkets?

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  What are they of?

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  So a warehouse membership supermarket, as the name suggests, involves two key aspects.

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  One, warehouse style and membership based.

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