171. Advice from Nontraditional Storytellers Part 2

171. 非传统讲故事者的建议（第 2 部分）

Think Fast, Talk Smart: Communication Techniques

2024-11-28

20 分钟

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Become a Faster Smarter Supporter by joining TFTS Premium. Make your audience a part of the story. Great storytellers don't just relay information — they create experiences. As magicians, TikTok influencers, and stand-up comedians, these masters of engagement know that true connection happens when you make your audience a part of the story. In part two of this special series on storytelling, host Matt Abrahams explores the art of audience connection with an extraordinary lineup. For magician Alex Moffat, it’s about immersive performance. “How can I get the audience to not [just] sit there watching? They've got to be able to feel it too,” he says. As TikTok's head of creator marketing, Kudzi Chikumbu says authenticity is everything. "Be your authentic self. Show yourself in a way that other people don't." And for standup comedian Orlando Leyba, it’s about leveraging presence and responsiveness to transform a performance into a genuine conversation. In this episode of Think Fast, Talk Smart, discover how these engagement experts create stories that don't just inform or entertain — they forge genuine connections with every audience member. Episode Reference Links: Alex MoffatKudzi ChikumbuOrlando Leyba Ep.168 How Story Can Change Everything in Your CareerEp.50 Telling Good Stories: How to Use the Elements of Narrative to Keep Listeners Engaged Connect: Premium Signup >>> Think Fast Talk Smart PremiumEmail Questions & Feedback >>> hello@fastersmarter.ioEpisode Transcripts >>> Think Fast Talk Smart WebsiteNewsletter Signup + English Language Learning >>> FasterSmarter.ioThink Fast Talk Smart >>> LinkedIn, Instagram, YouTubeMatt Abrahams >>> LinkedInChapters: (00:00) - Introduction (01:39) - Linear vs. Nonlinear Storytelling (05:30) - Tools for Engaging an Audience (08:55) - Key Ingredients of a Good Story (10:44) - Authenticity in Storytelling (11:53) - Description in Storytelling (12:20) - Positivity in Storytelling (15:53) - Engaging Through Presence (17:30) - Conclusion

Hi Matt here.
What can a one panel cartoonist, a magician and a lawyer teach us about storytelling?
The answer?
Quite a lot.
With our five year anniversary coming up in January, we have begun experimenting with new ways to bring you practical and tactical communication and career advice and guidance.
This week we're debuting a two part miniseries on storytelling from non traditional storytellers.
Not only does this miniseries provide super useful information, but we try out a new format too.
As an added bonus, our Think Fast Talk Smart Premium supporters get access to full interviews from some of our miniseries guests.
Stay tuned for more exciting content in the coming weeks and months.
Writing a story without thinking about your audience first is like writing a love letter and addressing it to whom it may concern.
Ken Hamer, who originated that quote, is right on.
If we don't know our audiences, we can't connect our story to them.
We can't make it engaging.
A story will fall flat if it doesn't have a targeted audience.
My name is Matt Abrahams and I teach Strategic Communication at Stanford Graduate School of Business.
Welcome to Think Fast Talk Smart, the podcast.
I am so excited to be back for our second episode in our unconventional non traditional storyteller series.
In our first episode we talked about how we need to structure and frame our content to really make it clear and concise for our audience.
We talked to a trial lawyer and a cartoonist.
Today we're going to look at how to make our stories engaging and compelling.

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171. Advice from Nontraditional Storytellers Part 2

171. 非传统讲故事者的建议（第 2 部分）

Think Fast, Talk Smart: Communication Techniques

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