Dr Pepper has overtaken Pepsi as the second-bestselling soda in the US. Its rise helps explain dirty sodas, healthy sodas, and the overall explosion of the beverage market. This episode was produced by Hady Mawajdeh, edited by Amina Al-Sadi, fact-checked by Laura Bullard, engineered by Patrick Boyd and Andrea Kristinsdottir, and hosted by Sean Rameswaram. Transcript at vox.com/today-explained-podcast Support Today, Explained by becoming a Vox Member today: http://www.vox.com/members Dr. Pepper has tied Pepsi for the second most popular soft drink in the U.S., behind Coca-Cola. Photo illustration by Justin Sullivan/Getty Images. Learn more about your ad choices. Visit podcastchoices.com/adchoices
For as long as anyone can remember, it's been Coca Cola versus Pepsi.
Coca Cola versus Pepsi stands out in the history of marketing as one of.
The great, great fights between two brands.
Pepsi is much better.
It's delicious.
Sit down.
Nice and smooth.
The taste is good.
It's great.
Take the Pepsi Challenge.
Let your taste decide.
Right, guys?
Right?
But this year, there's a doctor in the house.
New data shows that Dr.
Pepper finally outsold Pepsi in 2023, becoming the country's number two soda brand.
It is the number one soda in many of our hearts, and now we.
Can say Dr.
Pepper is the number.
Two soda in the nation.