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Hello, Simon Jack here from Good Bad Billionaire, the podcast from the BBC World Service, exploring the minds, the motives and the money of some of the world's richest individuals.
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Welcome to the explanation from the BBC World Service.
This is Ros Atkins and Katie Razzle and this is the Media Show.
We're here to explain the trends behind the fast changing media landscape.
This week on the Media show what's behind the rise of Reddit, we'll discuss why it's become one of the fastest growing social media networks in the world.
We're also going to talk about Syria and the media strategy of the rebels who've seized territory there in the last week.
And I talked to the queen of fashion, Anna Winter about what's next for Vogue magazine.
That's all coming up on the Media Show.
Reddit bills itself as the home to endless conversation and authentic human connection.
And for the first time in its 20 year history, it has turned a profit.
Also in the uk, Reddit has now passed X in terms of popularity.
It's seeing a surge of users.
Well, we've been speaking to the journalist James Ball about what's going on.
So Reddit is a lot more old school than other social networks.