From TikTok unboxing videos to celebrities endorsing their crystals, a crystal craze is sweeping across social media worldwide. But what is the economics behind the allure? We delve into the world of crystals to determine whether these shimmering gems are merely a result of good lighting and savvy marketing. / Motivational Monday (16:24)! On the show: Heyang, Steve Hatherly & Yushun
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Coming up from TikTok unboxing videos to celebrities swearing by their crystals.
A crystal craze is taking over social media around the world.
But what's the economics behind the sparkle?
We take a dive into the crystal world and figure out whether these glittering gems are just good lighting and clever marketing and need a boost to crush the week.
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Have you noticed the global obsession with crystals?
On social media these days, it's hard to scroll without stumbling upon posts asking, which crystal should I get to boost my career, attract wealth, or even find love?
Sparkly stones are all the rage, and the Internet is flooded with videos claiming they hold the key to good vibes and spiritual healing.
Celebrities are on board and influencers are dishing out crystal healing tips like they are the biggest wellness trend.