192. Quick Thinks: How to Supersize Your Stories

192. 快速思维:如何放大你的故事

Think Fast, Talk Smart: Communication Techniques

2025-03-20

10 分钟
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How to craft compelling stories that captivate, inspire, and make an impact. Great storytelling isn't just about telling tales—it’s about crafting experiences that captivate, inspire, and drive change. In this special Quick Thinks bonus episode of Think Fast, Talk Smart, Matt Abrahams welcomes bestselling author Dan Heath for a masterclass on the power of stories.Dan breaks down the elements of an impactful story, sharing a case study from his book Reset, outlining how to find compelling stories that connect with audiences, the structure of engaging narratives that keep people hooked, and the power of analogies and unexpected contrasts in storytelling. Get more done with Grammarly. Download Grammarly for free at grammarly.com/podcast. Episode Reference Links: Dan HeathDan’s Books: Reset: How to Change What's Not Working Ep.190 Motivation Matters: How to Leverage What People Already WantEp.170 Advice from Nontraditional Storytellers Part 1Ep.171 Advice from Nontraditional Storytellers Part 2  Connect: Premium Signup >>>> Think Fast Talk Smart PremiumEmail Questions & Feedback >>> hello@fastersmarter.ioEpisode Transcripts >>> Think Fast Talk Smart WebsiteNewsletter Signup + English Language Learning >>> FasterSmarter.ioThink Fast Talk Smart >>> LinkedIn, Instagram, YouTubeMatt Abrahams >>> LinkedInChapters: (00:00) - Introduction (02:50) - A Story About Change: The Hospital Case Study (03:58) - Breaking Down the Elements of a Great Story (06:30) - Finding the Right Stories (08:16) - Crafting Stories with Purpose (09:49) - Conclusion   ********Find my audio book hereBecome a Faster Smarter Supporter by joining TFTS Premium.
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  • Hi Matt here.

  • I need to let you in on a secret.

  • I am incredibly insecure about my written communication.

  • I get nervous when I write important emails and articles.

  • That's why I and the thinkfast Talk Smart team use Grammarly when we write Grammarly,

  • helps us find just the right wording based on audience and context,

  • and works across more than 500,000 apps and websites.

  • You too can write better and get more done with Grammarly.

  • Download Grammarly for free@Grammarly.com podcast that's Grammarly.com podcast good stories provide opportunities for both simulation and inspiration.

  • I'm Matt Abrahams and I teach strategic communication at Stanford Graduate School of Business.

  • Welcome to this bonus Quick Thinks episode of Think Fast Talk Smart, the podcast.

  • During my recent interview with Dan Heath,

  • he offered a masterclass in what makes for a great story by not only telling a great story,

  • but helping me analyze it.

  • Before we get started, I wanted to let you know that my first book,

  • Speaking Up Without Freaking out, is now available as an audiobook on Spotify.

  • The audiobook helps you manage symptoms and sources of anxiety,

  • while also helping you handle blanking out,

  • staying composed during Q and A, and so much more.

  • Thousands of people have found value from the print version of Speaking Up Without Freaking Out.