The Power of Contagious Generosity | Chris Anderson

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• 00:00

  What could you give away that might amaze you?

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  I feel passionate about this because this was our experience at TED.

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  We discovered that after we took the risk, and it was a risk at the time of giving away our content.

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  That is the start of everything good that ever happened to TED, and it forced us almost to adopt this strategy of radical generosity.

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  Generosity is instinctive.

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  The desire to respond to generosity is instinctive.

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  The desire to be uplifted when you see someone else being generous is instinctive.

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  Those three things together in an age where we're connected like never before, that is what creates this incredible engine of possibility that we really could imagine an era where acts of kindness spread like never before.

• 00:47

  So kindness, simple acts of generosity, can change your life, your relationships, maybe even your community.

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  But what if there was a way to scale simple acts of kindness on a global level level?

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  Can you imagine how that might make not just your own life better, but potentially change the world and at a time we need it more than ever?

• 01:09

  In his new book, Infectious the ultimate idea Worth spreading, Chris Anderson explores how to spark contagion of generosity that spreads around the world.

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  And as a longtime iconic curator of TED, he spent over two decades immersed in ideas worth spreading.

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  Under his leadership, Ted has grown into a global platform that provides free knowledge to hundreds of millions of people.

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  And now Chris is on a bit of a mission to spread infectious generosity.

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  And he's not just imagining some fantasy world where everyone wears rose colored glasses.

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  He's gone deep into the research, the stories, and the mechanisms to make it happen.

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  And in our conversation, he shares specific insights, strategies and stories to not only start bringing more kindness into your daily life, but to be part of the global ripple of generosity that just might hold the power to make this world a better, kinder, more connected place.

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  In this age of infinite connection, one small act of generosity truly can ripple out in surprising ways.

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  And change starts with one brave move.

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